000 00527ntaaa2200181 4500
003 01
005 20251027202732.0
008 0714s1973 ag 01
040 _aAR-BaBN
_bspa
_cAR-BaBN
_eaacr
_dRIC
082 _a658.8000 Ic1
100 _aInternational Centre for the Advancement of Management Education (ICAME)
_927323
245 _aLecturas escogidas en "marketing"
250 _a1 ed.
260 _aReading, Mass. :
_bAddison-Wesley Publishing Company,
_cc1967
300 _ax, 581 p
650 _amarketing
942 _cBK
999 _c22602
_d22602